(Do) You Get What You Pay For(?)

First, the updates for sales after two weeks:

Rather steady, averaging about a sale a day.  Well, with things all started now, I’m going to change the price.  I’m reluctant to bring the price any lower than $2.99 for a couple of reasons.  First, 2.99 is already really, really cheap.  I know a lot of people see ebooks on Amazon for 0.99, but usually those are much shorter than this book, which is almost 100 000 words.  I’m really not sure that making a book cheaper than 2.99, and thus having to significantly change the royalty rates, would make a noticeable difference.    Secondly, I wonder if customers assume that a book priced at 2.99 is not as good as a book priced higher.   Basically, if customers assume something priced really low must be poorly edited and unprofessional.

So, for at least a week, I’m raising the price of The Adventures of Whatley Tupper to the seemingly astronomical price of $4.49.  Why $4.49?  Why not.  It’s 50% higher, but still really cheap.

I’ve read on few forums, including here, that some authors claim to have the same, if not better, results when they raise their prices, again assuming that customers take higher priced books more seriously.  I’ll let you know this affects my own sales and will post another update on this next Sunday or Monday.   That said, I’m not opposed to trying out the 99 cent option, and I will at some point.  But, really, are we authors really wanting to say that a book of ours is worth the same as a single song from iTunes?  Personally, I don’t think so.

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